Desert Control Announced Winners in World Economic Forum Uplink Challenge for Food Ecosystems in Arid Climates

Desert Control has been named a winner of the Uplink Challenge for Food Ecosystems in Arid Climates, a global competition powered by the World Economic Forum. The challenge recognizes the most innovative and impactful solutions addressing food security amidst intensified droughts and desertification.

The Uplink Challenge, funded by the Ministry of Economy and Planning of the Kingdom of Saudi Arabia and supported by 17 partners, identifies and promotes high potential and scalable innovations to advance the United Nations Sustainable Development Goals (UN SDGs). Desert Control's win underscores the transformational potential of its patented Liquid Natural Clay (LNC) technology in addressing desertification, soil degradation, and water scarcity.

"LNC has the ability to turn desert sand into fertile soil, significantly reducing water consumption and increasing crop yield. It's a breakthrough solution to one of the most critical environmental challenges we face today," said Ole Kristian Sivertsen, CEO of Desert Control.

As a result of the win, Desert Control will gain access to the UpLink Innovation Network, a community of top innovators, partners, experts, mentors, governments, policymakers, and investors within the World Economic Forum. This unique opportunity will provide unparalleled visibility for Desert Control, offering the potential for more strategic partnerships and business growth.

About Desert Control:

Desert Control specializes in climate-smart AgTech solutions to combat desertification, soil degradation, and water scarcity. Its patented Liquid Natural Clay (LNC) restores and enhances soil ecosystems to reduce water usage and improve the efficiency of fertilizers and natural resources for agriculture, forests, and green landscapes. LNC enables sandy and arid soil to retain water and nutrients, thus increasing crop yields, plant health, and ecosystem resilience while preserving water and natural resources by up to 50%.